Trend: Google moves beyond search advertising.
Search Engine Journal provides a good description of this big move by Google.
Source: Search Engine Journal ? Google Video Store to Offer TV Shows, Movies, and Music Videos
Google Video Store to Offer TV Shows, Movies, and Music Videos Last week Google co-founder Larry Page announced the Google Video Store at the Las Vegas Consumer Electronics Show. Getting a ground up on their Yahoo competition and addressing a consumer need due to the iPod Video craze, Google is offering free video downloads, video rentals, and premium partnered video content via the Google Video Store.
Major announcements of partnered footage to be available from Google Video Store include media empires such as CBS and the NBA. CBS plans to offer some popular programs such as CSI available for rental via Google Video Store, offering the shows via Internet much faster than it takes to get those shows out in DVD collectors editions - one day after airing.
The Google Video Store also marks Google’s entry into the major entertainment market and its ability to produce revenue outside of the Google AdWords and AdSense programs, which drive the majority of Google revenue. Almost taking a page from Apple iTunes, the Google Video Store is a first among the big portals and will solidify Google as the innovator in the video on demand download market.
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